10 Steps to Successful Business Writing, 2nd Edition

Business & Finance, Business Reference, Business Writing, Human Resources & Personnel Management, Skills, Business Communication
Cover of the book 10 Steps to Successful Business Writing, 2nd Edition by Jack E. Appleman, Association for Talent Development
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Author: Jack E. Appleman ISBN: 9781947308312
Publisher: Association for Talent Development Publication: November 14, 2017
Imprint: Language: English
Author: Jack E. Appleman
ISBN: 9781947308312
Publisher: Association for Talent Development
Publication: November 14, 2017
Imprint:
Language: English

In Today’s Business World, You Are What You Write

Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels—social media, instant messaging, blogs—we’re writing more and faster than ever.

With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises to help you write with clarity and confidence. This updated edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any workplace situation.

It doesn’t matter if you’re drafting a business plan, an email, or a Facebook post. Forget the shorthand, drop the exclamation points, and ditch the emojis. Learn to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In Today’s Business World, You Are What You Write

Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels—social media, instant messaging, blogs—we’re writing more and faster than ever.

With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises to help you write with clarity and confidence. This updated edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any workplace situation.

It doesn’t matter if you’re drafting a business plan, an email, or a Facebook post. Forget the shorthand, drop the exclamation points, and ditch the emojis. Learn to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

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