Author: | Arianna Hammond | ISBN: | 9781489155382 |
Publisher: | Emereo Publishing | Publication: | February 4, 2016 |
Imprint: | Emereo Publishing | Language: | English |
Author: | Arianna Hammond |
ISBN: | 9781489155382 |
Publisher: | Emereo Publishing |
Publication: | February 4, 2016 |
Imprint: | Emereo Publishing |
Language: | English |
Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote.
To feel the impact a Quote can have, here are three Beneath Quotes from this book:
'There are more active volcanoes beneath the sea than on land by two orders of magnitude. - Robert Ballard'
'I am invariably of the politics of the people at whose table I sit, or beneath whose roof I sleep. - George Borrow'
'Do not bite at the bait of pleasure, till you know there is no hook beneath it. - Thomas Jefferson'
Three characteristics—one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words—are the same three principles that define how an idea takes off, or a product goes viral.
Of the three, the third, profound, trait… is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't.
This book will give you the opportunity to find that right Quote that can change it all.
Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote.
To feel the impact a Quote can have, here are three Beneath Quotes from this book:
'There are more active volcanoes beneath the sea than on land by two orders of magnitude. - Robert Ballard'
'I am invariably of the politics of the people at whose table I sit, or beneath whose roof I sleep. - George Borrow'
'Do not bite at the bait of pleasure, till you know there is no hook beneath it. - Thomas Jefferson'
Three characteristics—one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words—are the same three principles that define how an idea takes off, or a product goes viral.
Of the three, the third, profound, trait… is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't.
This book will give you the opportunity to find that right Quote that can change it all.