Black humour in British advertisement

Business & Finance, Marketing & Sales
Cover of the book Black humour in British advertisement by Claudia Felsch, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Claudia Felsch ISBN: 9783638313001
Publisher: GRIN Publishing Publication: October 8, 2004
Imprint: GRIN Publishing Language: English
Author: Claudia Felsch
ISBN: 9783638313001
Publisher: GRIN Publishing
Publication: October 8, 2004
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2004 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 2,0 (B), http://www.uni-jena.de/ (Intercultural Economic Communications), course: Culture and Business UK, 8 entries in the bibliography, language: English, abstract: As everyone knows humour plays a decisive role in conversations. Particularly in Great Britain black humour is used as the medium of communication. People's attitudes towards humour in advertisements are completely different. Naturally advertisement appears artificial and unreal. Due to the wittiness that is now to be used easily an advert obtains its target more effectively. After this brief introduction I want to show facts that are important to know about black humour and black comedy. It will be mentioned its development with the generations and its appearance in British advertisement. Another point will be to expose cultural and legitimate aspects concerning humour and advertisement. At the end I will attach an example of a British television spot of Levi's 501 jeans with a reference to typical facts of British advertisement you will find in it.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2004 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 2,0 (B), http://www.uni-jena.de/ (Intercultural Economic Communications), course: Culture and Business UK, 8 entries in the bibliography, language: English, abstract: As everyone knows humour plays a decisive role in conversations. Particularly in Great Britain black humour is used as the medium of communication. People's attitudes towards humour in advertisements are completely different. Naturally advertisement appears artificial and unreal. Due to the wittiness that is now to be used easily an advert obtains its target more effectively. After this brief introduction I want to show facts that are important to know about black humour and black comedy. It will be mentioned its development with the generations and its appearance in British advertisement. Another point will be to expose cultural and legitimate aspects concerning humour and advertisement. At the end I will attach an example of a British television spot of Levi's 501 jeans with a reference to typical facts of British advertisement you will find in it.

More books from GRIN Publishing

Cover of the book The Lemon. The History and Effects of this Citrus Fruit by Claudia Felsch
Cover of the book Project Management by Claudia Felsch
Cover of the book Aspects of citizenship by Claudia Felsch
Cover of the book Review of the movie 'Lantana' by Claudia Felsch
Cover of the book Women and Resource Use - A study of rural women in a spiny desert region in Madagascar by Claudia Felsch
Cover of the book Confronting Human Rights violations in Argentinean, Chilean and Venezuelan prisons by Claudia Felsch
Cover of the book The role of Junk Bonds in Corporate Finance by Claudia Felsch
Cover of the book Comparative Forms in British and American English by Claudia Felsch
Cover of the book Tournament Theory and its Relevance to Executive Pay by Claudia Felsch
Cover of the book Options for Variable Compensation by Claudia Felsch
Cover of the book Alternative methods of teaching foreign languages by Claudia Felsch
Cover of the book Integrated Sustainability and its Impact on Accounting and Finance by Claudia Felsch
Cover of the book Following the Road to Madness - The literary influence of Edgar Allan Poe on Howard Phillips Lovecraft by Claudia Felsch
Cover of the book Peaces different shades for a common duty by Claudia Felsch
Cover of the book Business relationships in China and Guanxi by Claudia Felsch
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy