Corporate History category: 769 books
by Lamont Wood
Language: English
Release Date: August 30, 2012
Language: English
Release Date: August 30, 2012
Forget Apple and IBM. For that matter forget Silicon Valley. The first personal computer, a self-contained unit with its own programmable processor, display, keyboard, internal memory, telephone interface, and mass storage of data was born in San Antonio TX. US Patent number 224,415 was filed November...
The Five Faces of Genius
Creative Thinking Styles to Succeed at Work
Language: English
Release Date: February 26, 2002
What do Wolfgang Amadeus Mozart, Leonardo da Vinci, and Ray Kroc, the man who created the McDonald's franchise enterprise, have in common? They have all mastered the skills of creative genius-essential tools in today's business climate.
Having researched the lives and techniques of past and...
Women Lead
Career Perspectives from Workplace Leaders
Language: English
Release Date: June 12, 2017
Women are taking the lead in today’s workforce. They hold half of America’s jobs, 51% of supervisory and managerial positions, and nearly 60% of all college degrees. A woman starts a business in the U.S. every 60 seconds. Without women, the U.S. economy would be 25% smaller than it is today.
Women...
Piracy the trends, the causes. the spiral effects and the practicable solutions
TOWARDS BAILING THE NATIONS OUT OF ECONOMIC RECESSION
Language: English
Release Date: May 6, 2017
Piracy is the bane of all sales in the macro economy and the major cause of all terminal diseases and avoidable deaths. Through the consumption of faked and substandard drugs and foods in tins, consumers have fallen prey to renal failure among other deadly diseases. The infections from the use of...
Dangerous Hoops
A Forensic Marketing Action Adventure
Language: English
Release Date: August 15, 2011
Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain.
Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to...
Firm Commitment
Why the corporation is failing us and how to restore trust in it
Language: English
Release Date: February 14, 2013
The corporation is one of the most important and remarkable institutions in the world. It affects all our lives continuously. It feeds, entertains, houses and, employs us. It generates vast amounts of revenue for those who own it and it invests a substantial proportion of the wealth that we possess....
by Tony Anderson
Language: English
Release Date: October 29, 2014
Language: English
Release Date: October 29, 2014
Today -twenty years after the son of a shipping tycoon took on British Airways with two rented planes -Stelios's airline is a multi-billion pound company and a household name. This is the inside story of the spectacular rise of easyJet. Did the airline really buy its uniforms from a Benetton store?...
True to Our Roots
Fermenting a Business Revolution
Language: English
Release Date: June 3, 2010
True to Our Roots sets forth the simple but powerful management principles that enabled Fetzer Vineyards under Paul Dolan to become one of America’s biggest and best-known wineries even as it was turning into a model for sustainable businesses everywhere. Today, Dolan and Fetzer are leading the...
Verizon Untethered
An Insider's Story of Innovation and Disruption
Language: English
Release Date: May 1, 2018
The Verizon leadership team stands apart from most leadership teams today in their willingness repeatedly to put the enterprise before the individual. At first blush, this might look like a hopelessly old-fashioned notion in the age of the selfie. Yet, I would argue this is a trait that future leaders...
The Wide Lens
What Successful Innovators See That Others Miss
Language: English
Release Date: March 1, 2012
How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail?
The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation...
Premium Price-Promotion
Spannungsfeld zwischen Absatzzielen und Markenwahrnehmung
Language: German
Release Date: April 30, 2015
Der Autor beschäftigt sich mit der Price-Promotion, welche jegliche Gestaltung eines Rabatts zur Absatzsteigerung beschreibt. Kurzfristig «erkaufter» Absatz kann jedoch zulasten langfristiger Werte gehen, die in der Marke zusammengefasst werden. Besonders bei Premium-Marken kann Price-Promotion...
Financial Reporting Quality in Emerging Economies
Empirical Evidence from Brazil and South Africa
Language: English
Release Date: December 22, 2016
Contrary to their increasingly important role in the global economy, little is known so far about the financial reporting practices in emerging economies. This study therefore analyses the financial reporting practices of listed firms in Brazil and South Africa. It also investigates the determinants...
Extended Performance Evaluation Based on DEA
A Multidimensional Point of View
Language: English
Release Date: May 30, 2017
This study introduces new methodological developments of Data Envelopment Analysis (DEA) that satisfy the demands of business practice and provide a multidimensional point of view on the evaluation of organizational performance. The author extends the focus of performance evaluation based on DEA,...
Open
How Compaq Ended IBM's PC Domination and Helped Invent Modern Computing
Language: English
Release Date: October 15, 2013
The story of Compaq is well-known: Three ex-Texas Instruments managers founded Compaq with modest venture funding. Just four years later, Compaq was on the Fortune 500 list, and, two years after that, they had exceeded $1 billion in annual revenue. No company had ever achieved these milestones so rapidly.But...