A Guide for the Development of Product Identity Through Sounds
by
Doriana Dal Palù, Claudia De Giorgi, Beatrice Lerma
Language: English
Release Date: March 20, 2018
This book serves as a guide to developing and designing the right sound to enhance a product’s identity, its use, its affordance and its acceptance by consumers. It is of interest to designers, researchers, R&D departments, marketing experts and industries involved in the exploration of the...