Marketing Sales category: 13176 books

El marketing digital representa una enorme oportunidad para empresas y personas. La revolución digital nos ha dado más y mejores herramientas para gestionar nuestra vida y nuestros negocios. Y generalmente por mucho menos dinero. Para algunos, adaptarse a esta nueva realidad supondrá un reto ventajoso,...

Let our experts show you how to take your existing social media marketing efforts to the next level to grow your business. In this Social Media Reading Sampler (Volume 2), we've gathered together excerpts from 5 of our leading new social media marketing and PR books to help you engage with customers,...

Learn the crucial ins and outs of the world’s largest market The U.S government market represents the largest single market—anywhere. Government contract tracking firm Onvia estimates that government business—federal, state, local, and education—represents better than 40 percent of...

What if you could make the publishing process faster, easier...and even more enjoyable in about 5 minutes? Well, now you can! Publishing expert Amy Harrop’s 5 Minute Publishing Tips: Make More Book Sales will remove the roadblocks and help you achieve your publishing dreams.  This compilation...

Este manual trata las causas económicas que explican el crecimiento de los servicios, la implantación del marketing en las empresas que los proporcionan y los elementos claves para desarrollar una planificación estratégica. IMPLANTACIÓN DEL MARKETING EN LAS EMPRESAS DE SERVICIOS .-. PLANIFICACIÓN...

The condensed guide summarizing everything you need to know to help your business win in the Facebook Era: Learn tools from effective strategy to profitable execution, systems, and policies.   Like the Internet before it, Facebook is changing every aspect of business and society. Facebook has in fact...

Identificar las variables de marketing para la toma de decisiones en la internacionalización de la empresa. Analizar las características de los productos y/o servicios de la empresa y de los competidores para proponer estrategias y acciones relacionadas con la política internacional del producto....

Create the High Performance Sales Environment® provides Sales Executives and Sales Managers with a systematic approach to help them drive sustained, metric-based performance improvement from the top-down. Bob Junke, the Founder and CEO of Adventace®, wrote this book because of his passion...

Se trata del primer libro escrito sobre dayketing, una nueva e innovadora herramienta de marketing cuyo objetivo es ayudar a obtener mejores resultados en campañas de publicidad, promociones, marketing directo, etc, basándonos en los días (efemérides, eventos, cumpleaños, días internacionales,...

¿Ya sabe qué es el Marketing 2.0? ¿Tiene idea de cómo implementarlo? ¿Es consciente de los beneficios que puede obtener? La web social permite que las empresas lleguen de forma directa e individualizada a sus clientes o usuarios, ofreciendo muchas oportunidades a todos aquellos que sepan sacar...

Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter 101 is the perfect quick Twitter primer for every entrepreneur and social media marketer, from...

Get More Face Time and Higher Close Rates--the SMART Way Smart Prospecting That Works Every Time! introduces a proven sales method that balances social media marketing strategies, online applications, and traditional appointment-setting techniques to help you connect with more clients and close more...

An event-management company was organizing an exhibition. Its marketing team sent out a press release about the show. Same day the press release was published, a major company sent a booking order for the next edition of the exhibition. Why? Because when they saw the printed press release in the newspaper,...

Have you ever been struck by the painfully obvious? What passes for advertising these days seems to have forgotten what people are actually looking for. But it's right in front of their (and your) nose. The stories in this book were written apparently to tweak the noses of...