Brian Ainsley Horn: 1 book

Book cover of NeuroAuthority

NeuroAuthority

How to Create Authority Positioning in the Subconscious and be Remembered

by Brian Ainsley Horn
Language: English
Release Date: January 18, 2017

What is “NeuroAuthority” anyway? At a high level, it’s the combination of neuroscience and authority marketing. Neuromarketing is a new field of marketing research that studies consumers’ sensorimotor, cognitive, and affective response to marketing stimuli. The technology is based on...
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