A Strategic Approach to Applied Research
by
Gary Pettey, Cheryl Campanella Bracken, Elizabeth B. Pask
Language: English
Release Date: February 17, 2017
This introduction to communication research methods takes the student from the conceptual beginnings of a research project through the design and analysis. Emphasizing the correct questions to ask and how to approach the answers, authors Gary Petty, Cheryl Campanella Bracken, and Elizabeth Babin approach...