Craig Badings: 1 book
#THOUGHT LEADERSHIP tweet Book01
140 Prompts for Designing and Executing an Effective Thought Leadership Campaign
Language: English
Release Date: October 28, 2012
Thought leaders advance the marketplace of ideas by proposing actionable, commercially relevant, research-backed, new points of view. They engage in and showcase innovative thinking as opposed to churning out product-focused, brand-centric white papers, or curated content that mimics others ideas.
But...
