by
Eric T. Bradlow, Keith E. Niedermeier, Patti Williams
Language: English
Release Date: March 22, 2009
To financial advisors who ask, “Who has the time and money for marketing?” the authors have an important piece of advice: Treat your practice like a small business, or you will be put out of business.
In an economy in flux, prospective clients are hesitant to put their financial future...