Hellen Dreeves: 2 books
by Hellen Dreeves
Language: English
Release Date: September 9, 2014
Language: English
Release Date: September 9, 2014
Seminar paper from the year 2012 in the subject Business economics - Business Management, Corporate Governance, , language: English, abstract: The global mining sector has seen an unprecedented span of growth and upheaval in the last one decade. All the metal and mineral commodities rose from their...
by Hellen Dreeves
Language: English
Release Date: September 9, 2014
Language: English
Release Date: September 9, 2014
Scientific Study from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, , language: English, abstract: The main purpose of the present study was to inquire into the contribution of brand image and brand identity for attaining competitive advantage....