by
Leon Festinger, Henry W. Riecken, Stanley Schachter
Language: English
Release Date: February 17, 2010
In 1954 Leon Festinger, a brilliant young experimental social psychologist in the process of inventing a new theory of human behavior - the theory of cognitive dissonance - and two of his colleagues, Henry Riecken and Stanley Schachter, infiltrated a cult who believed the end of the world was only months...