Merchandising Strategies that Increase Sales and Improve Profitability
by
James Topps, Glenn Taylor
Language: English
Release Date: January 3, 2018
Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions...