John G Gammack: 1 book

Book cover of Tourism and the Branded City

Tourism and the Branded City

Film and Identity on the Pacific Rim

by Stephanie Hemelryk Donald, John G. Gammack
Language: English
Release Date: February 24, 2016

Comparing the major Pacific Rim cities of Sydney, Hong Kong and Shanghai, this book examines world city branding. Whilst all three cities compete on the world's stage for events, tourists and investment, they are also at the centre of distinct film traditions and their identities are thus strongly...
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