How to Sell to the Opposite Sex
by
Lee E. Robert, Judith C. Tingley, Ph.D.
Language: English
Release Date: April 2, 1999
GenderSell is the first and only book to offer specific techniques on overcoming the single greatest barrier to effective sales -- selling to the opposite sex. Despite a decade of important research on how differences between the sexes affect personal and workplace relationships, until now virtually...