Julie Sedivy: 1 book

Book cover of Sold on Language

Sold on Language

How Advertisers Talk to You and What This Says About You

by Julie Sedivy, Greg Carlson
Language: English
Release Date: May 3, 2011

As citizens of capitalist, free-market societies, we tend to celebrate choice and competition. However, in the 21st century, as we have gained more and more choices, we have also become greater targets for persuasive messages from advertisers who want to make those choices for us. In Sold on...
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