Keiko Tanaka: 2 books

Book cover of Advertising Language

Advertising Language

A Pragmatic Approach to Advertisements in Britain and Japan

by Keiko Tanaka
Language: English
Release Date: July 5, 2005

Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers employ to gain and retain the attention of their audience. Using relevance theory as a framework, she sets out its key aspects and applies them to the language of...
Book cover of The Manga Guide to Physiology
by Etsuro Tanaka, Keiko Koyama, Becom Co. Ltd.
Language: English
Release Date: November 1, 2015

Student nurse Kumiko has just flunked her physiology exam and has one last shot at passing her makeup test. Lucky for her, newbie health science professor Kaisei needs a guinea pig for his physiology lectures. Join Kumiko in The Manga Guide to Physiology as she examines the inner workings of...
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