Manfred Daberto: 2 books

Product standardisation versus product adaptation in international marketing

by Manfred Daberto
Language: English
Release Date: March 4, 2008

Essay from the year 2003 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2, University of Manchester, 10 entries in the bibliography, language: English, abstract: The core of a firm's international operations is a product or service....

Selecting compensation as an element to illustrate the difficulties multinational companies face in utilising expatriates

by Manfred Daberto
Language: English
Release Date: March 4, 2008

Essay from the year 2003 in the subject Business economics - Personnel and Organisation, grade: 2, University of Manchester, 13 entries in the bibliography, language: English, abstract: The workplace has changed the last years. The employees enjoy more career opportunities. Their acceptance of an...