Margot Bloomstein: 1 book
Content Strategy at Work
Real-world Stories to Strengthen Every Interactive Project
Language: English
Release Date: January 25, 2012
Content is king… and the new kingmaker… and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether you’re slogging through theory or buzzwords, there’s no denying content strategy is coming of age. But what’s in it for you? And if you’re not a content...
