Mark A Moon: 3 books

Book cover of Sales Forecasting Management

Sales Forecasting Management

A Demand Management Approach

by John T. Mentzer, Dr. Mark A. Moon
Language: English
Release Date: November 23, 2004

Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer...
Book cover of Achieving Supply Chain Integration

Achieving Supply Chain Integration

Connecting the Supply Chain Inside and Out for Competitive Advantage

by Chad W. Autry, Mark A. Moon
Language: English
Release Date: January 29, 2016

High-Value Supply Chain Integration   New research, practical priorities, actionable solutions Master new best practices for integrating demand, supply, and partners worldwide Bridge key “integration gaps” to maximize customer value and profit Improve performance in areas ranging...
Book cover of Business Law Basics

Business Law Basics

Learn What You Need in 2 Hours

by Michael F. O'Keefe, Scott L. Girard Jr., Marc A. Price
Language: English
Release Date: April 21, 2014

When you start a business, legal issues can seem complex, even scary. Business Law Basics will help you ask smart questions and get the right advice. This simple guide will show you everything you need to know about: How to choose an attorney. Contract essentials, including patents and...
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