Martin Patz: 1 book
An overview and analysis of strategic alliances on the example of the car manufacturer Renault
A story of success and failure
Language: English
Release Date: October 8, 2008
Seminar paper from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 58%, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, 28 entries in the bibliography, language: English,...
