Pat Spenner: 1 book
The Challenger Customer
Selling to the Hidden Influencer Who Can Multiply Your Results
Language: English
Release Date: September 8, 2015
Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge.
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