Pirmin Seßler: 1 book
Intercultural differences of customer emotions in service encounters
Investigation and managerial implications
Language: English
Release Date: September 15, 2009
Bachelor Thesis from the year 2009 in the subject Business economics - Miscellaneous, grade: 1,3, Catholic University Eichstätt-Ingolstadt, language: English, abstract: The thesis is structured as follows: In a first step, the basics of services marketing are presented and the distinguished characteristics...
