Professor Giampietro Gobo: 2 books

Engaging and informative, this book provides students and researchers with a pragmatic, new perspective on the process of collecting survey data. By proposing a post-positivist, interviewee-centred approach, it improves the quality and impact of survey data by emphasising the interaction between...

Doing Ethnography is invaluable reading for anyone collecting data through observation. Innovative and thought provoking, it is a refreshing take on ethnography stressing both academic rigor and practical necessity. It combines theoretical perspective with tangible action plans and walks you step-by-step...