Rajendra Sisodia: 8 books

Book cover of The Rule of Three

The Rule of Three

Surviving and Thriving in Competitive Markets

by Jagdish Sheth, Rajendra Sisodia
Language: English
Release Date: May 14, 2002

Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples: McDonald's, Burger King, and Wendy's General Mills, Kellogg, and Post Nike, Adidas, and Reebok Bank of America, Chase...
Book cover of Conscious Capitalism

Conscious Capitalism

Liberating the Heroic Spirit of Business

by John Mackey, Rajendra Sisodia
Language: English
Release Date: December 25, 2012

As seen on Oprah’s Super Soul Sunday A New York Times and Wall Street Journal Bestseller In this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring...
Book cover of Tectonic Shift

Tectonic Shift

The Geoeconomic Realignment of Globalizing Markets

by Jagdish N. Sheth, Rajendra Sisodia
Language: English
Release Date: February 7, 2006

While the world is still coming to grips with the implications of globalization, Tectonic Shift investigates what the globe’s economic and geopolitical future looks like and discovers the unfolding of an unprecedented realignment of forces. Based on extensive study and analysis, the authors of this...
Book cover of Capitalismo consciente
by John Mackey, Rajendra Sisodia
Language: Spanish
Release Date: October 31, 2016

Un libro indispensable para toda persona que quiera construir un mundo más humano y cooperativo, y un futuro mejor para todos. La idea base es que la creación de valor de las sociedades no es sólo para los accionistas, sino para todos: clientes, empleados, proveedores, inversores, para la sociedad...
Book cover of The 4 A's of Marketing

The 4 A's of Marketing

Creating Value for Customer, Company and Society

by Jagdish Sheth, Rajendra Sisodia
Language: English
Release Date: April 23, 2012

The authors present a powerful and tested approach that helps managers see a business’s every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability, Accessibility and Awareness. Taken together, these attributes...
Book cover of Firms of Endearment

Firms of Endearment

How World-Class Companies Profit from Passion and Purpose

by Jagdish N. Sheth, Rajendra S. Sisodia, David B. Wolfe
Language: English
Release Date: January 30, 2003

Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because...
Book cover of Firms of Endearment

Firms of Endearment

How World-Class Companies Profit from Passion and Purpose

by Rajendra S. Sisodia, Jagdish N. Sheth, David B. Wolfe
Language: English
Release Date: January 17, 2014

Today’s best companies get it. From retail to finance and industries in between, the organizations who recognize that doing good is good business are becoming the ultimate value creators. They’re changing their culture and generating every form of value that matters: emotional, experiential, social,...
Book cover of Give Your Business a Heart (Collection)
by Dev Patnaik, Jagdish N. Sheth, Rajendra S. Sisodia
Language: English
Release Date: February 28, 2014

Wired to Care: How Companies Prosper When They Create Widespread Empathy , first edition, explains how companies can challenge themselves to meet their customers more than halfway. The author's original approach walks helps readers shift their thinking and their companies' thinking beyond the borders...
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