Ramesh Dorairaj: 1 book

Book cover of Games Customers Play

Games Customers Play

What they don’t tell you about buyer-seller relationships

by Ramesh Dorairaj
Language: English
Release Date: June 15, 2018

Are you coming across clients who no longer believe in win-win deals? Do you think customers are negotiating even harder? Do you have a feeling that you are playing a different game now? Business has been an endless series of games played by buyers and sellers-with one difference. Both sides could...
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