Rich Leigh: 2 books

Book cover of Myths of PR

Myths of PR

All Publicity is Good Publicity and Other Popular Misconceptions

by Rich Leigh
Language: English
Release Date: April 3, 2017

Myths of PR uses popular myths about the theory and practice of public relations as a vehicle for helping startup owners, brand marketers, communications practitioners and students to distinguish between fads and tried-and-tested PR practice. Its purpose is to shatter widespread misconceptions about...
Book cover of Keywords for Southern Studies
by Erich Nunn, Keith Cartwright, Thomas Haddox
Language: English
Release Date: August 15, 2016

In Keywords for Southern Studies, editors Scott Romine and Jennifer Rae Greeson have compiled an eclectic collection of new essays that address the fluidity of southern studies by adopting a transnational, interdisciplinary focus. The essays are structured around critical terms pertinent both to the...
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