Rob Adams: 3 books

Book cover of If You Build It Will They Come?

If You Build It Will They Come?

Three Steps to Test and Validate Any Market Opportunity

by Rob Adams
Language: English
Release Date: March 9, 2010

Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor...
Book cover of Pulphouse Fiction Magazine
by Pulphouse Fiction Magazine, Kristine Kathryn Rusch, Kevin J. Anderson
Language: English
Release Date: August 15, 2019

The Cutting Edge of Modern Short Fiction A three-time Hugo Award nominated magazine, this issue of Pulphouse Fiction Magazine offers up eighteen fantastic stories by some of the best writers working in modern short fiction. No genre limitations, no topic limitations, just great stories. Attitude,...
Book cover of Communication Perspectives on Popular Culture
by Andrew F. Herrmann, Art Herbig, Tony E. Adams
Language: English
Release Date: October 12, 2016

Popular culture helps construct, define, and impact our everyday realities and must be taken seriously because popular culture is, simply, popular. Communication Perspectives on Popular Culture brings together communication experts with diverse backgrounds, from interpersonal communication, business...
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