Robert W : 999 books
The Intelligent Marketer’s Guide to Data Privacy
The Impact of Big Data on Customer Trust
Language: English
Release Date: February 2, 2019
Firms are collecting and analyzing customer data at an ever increasing rate in response to evidence that data analytics (precision targeting, improved selling) generates a positive return. Yet efforts often ignore customers’ privacy concerns and feelings of vulnerability with long-term effects...
The Copywriter's Handbook
A Step-By-Step Guide To Writing Copy That Sells
Language: English
Release Date: April 1, 2007
The classic guide to copywriting, now in an entirely updated third edition
This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of...
Selling Your Services
Proven Strategies For Getting Clients To Hire You (Or Your Firm)
Language: English
Release Date: June 15, 1992
If you sell any kind of service, whether professional, personal, or technical, this book will give you the information you need to bring in large numbers of sales at the fees you want.
The Digital Marketing Handbook
A Step-By-Step Guide to Creating Websites That Sell
Language: English
Release Date: April 17, 2018
Written to help marketers -- from the Fortune 1000 and SMBs to small business owners and solopreneurs -- turn their websites from cost centers into profit centers, The Digital Marketing Handbook teaches a proven model and process for turning websites from mere “online billboards” to assets that...
by Robert W. Chambers
Language: English
Release Date: August 23, 2014
Language: English
Release Date: August 23, 2014
Example in this ebook
I. Where two fair paths, deep flowered And leaf-embowered, Creep East and West across a World concealed, Which shall he take who journeys far afield?
II. Canst thou then say, "I go," Or "I forego"? What turns thee East or West, as thistles blow?...
The Vaccine Book
Making the Right Decision for Your Child
Language: English
Release Date: October 26, 2011
THE VACCINE BOOK offers parents a fair, impartial, fact-based resource from the most trusted name in pediatrics. Dr. Bob devotes each chapter in the book to a disease/vaccine pair and offers a comprehensive discussion of what the disease is, how common or rare it is, how serious or harmless it is,...
by Robert W. Schrier
Language: English
Release Date: June 13, 2017
Language: English
Release Date: June 13, 2017
For more than 40 years, this well-regarded reference has bridged the gap between basic and clinical sciences for the many disorders associated with electrolyte imbalances and kidney dysfunction. Authoritative and easy to read, the eighth edition has been thoroughly updated by experts in the field...
Accidental Medical Discoveries
How Tenacity and Pure Dumb Luck Changed the World
Language: English
Release Date: November 22, 2016
Many of the world’s most important and life-saving devices and techniques were often discovered purely by accident. Serendipity, timing, and luck played a part in the discovery of unintentional cures and breakthroughs:
A plastic shard in an RAF pilot’s eye leads to the use of plastic for...
by Larry Frase, Robert W. Hertzel
Language: English
Release Date: January 21, 2003
Language: English
Release Date: January 21, 2003
Management by wandering around (MBWA) is the catalyst that brings teachers, aides, parents, and administrators together in the pursuit of excellent schools. MBWA is an active person-to-person process that relies on deeds, involvement, and participation to create better schools. The leader who embraces...
by Albert Einstein,Robert W. Lawson (Translator)
Language: English
Release Date: January 1, 2010
Language: English
Release Date: January 1, 2010
Relativity: The Special and General Theory is an introduction to Einstein's space-bending, time-stretching theory of Relativity, first published in December 1916. Special and General relativity explain the structure of space time and provide a theory of gravitation, respectively. Einstein's...
Rangers in Korea
The War the World Didn't Want to Remember, Fought by the Men the World Will Never Forget
Language: English
Release Date: December 29, 2010
A generation before Vietnam, the war for Korea raged. It was as rough and dirty a war as has ever been fought—a war small in history, but very large to the men who waged it. . . .
In the Korean War, one group above all others distinguished itself, a small elite band who volunteered for action...