Sam Fiorella: 1 book
Influence Marketing
How to Create, Manage, and Measure Brand Influencers in Social Media Marketing
Language: English
Release Date: April 29, 2013
Identify and Manage the Influence Paths That Convert Brand Awareness to Customer Acquisition! Today, you face a brutally tough, maddeningly elusive new competitor: the “wisdom of crowds.” Social media gives consumers 24x7 access to the attitudes and recommendations of their most engaged peers....
