How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives
by
Shankar Vedantam
Language: English
Release Date: January 19, 2010
The hidden brain is the voice in our ear when we make the most important decisions in our lives—but we’re never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the white candidate and convict the dark-skinned defendant, to hire the thin...