Shenja Van Der Graaf: 1 book

Book cover of ComMODify

ComMODify

User Creativity at the Intersection of Commerce and Community

by Shenja van der Graaf
Language: English
Release Date: October 27, 2017

This book critically analyses user-firm technology relationships and socioeconomic structures at the crossroads of community and commerce. It investigates businesses that let users participate in platform development on the internet. An empirical study of the online world Second Life is used as an...
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