Thomas Gad: 2 books

The individual consumer now wields more power than ever before, with increased exposure to global cultures and media. This means that customer perception is now critically important and as such must occupy the heart of any brand. This provides a wealth of opportunities to work with and adapt to customers'...

Over the long nineteenth century, African-descended peoples used the uncertainties and possibilities of emancipation to stake claims to freedom, equality, and citizenship. In the process, people of color transformed the contours of communities, nations, and the Atlantic World. Although emancipation...