Tom Feltenstein: 2 books

501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition: Revised and Expanded Second Edition

by Tom Feltenstein
Language: English
Release Date: July 19, 2010

Bigger, Badder, Better! ATTACK OF THE KILLER MARKETING TACTICS! A few years back, marketing super-guru Tom Feltenstein in rewrote the book on high-impact marketing that works. Fast-forward to today and new technologies, more sophisticated consumers/competitors, and a whole new media landscape have...

Change Is Good...You Go First

21 Ways to Inspire Change

by Mac Anderson, Tom Feltenstein
Language: English
Release Date: November 3, 2015

How does your team react to change? Do they dig in with their heels to resist it or do they welcome it with open arms? As leaders, we know that change is a fact of life and we need to learn to manage it before it manages us. A tall order? Not when you have the wisdom of two business icons,...