V Lakshman: 2 books

In the world of Edyn, long-forgotten technology is considered magic. And when Edyn is threatened by demons for the first time in two centuries, it's magic that will save it—or will it? The warrior-monk Silbane and his apprentice, Arek, have been ordered to investigate a gate which has opened under...

Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an introduction to the basic principles for thinking clearly about pricing. Unlike other marketing books on pricing, the authors use a more analytic approach...