Witold J Henisz: 2 books
The Network Challenge (Chapter 25)
Network-Based Strategies and Competencies for Political and Social Risk Management
Language: English
Release Date: May 19, 2009
From oil companies seeking rights to drill to consumer products firms attempting to forestall a consumer boycott, organizations often seek to influence political or social policy to achieve their own objectives. But to exert this influence, they need to understand the structure of political and social...
Corporate Diplomacy
Building Reputations and Relationships with External Stakeholders
Language: English
Release Date: September 8, 2017
Managers of multinational organizations are struggling to win the strategic competition for the hearts and minds of external stakeholders. These stakeholders differ fundamentally in their worldview, their understanding of the market economy and their aspirations and fears for the future. Their collective...