Pearson Education: 6301 books
The Coaching Secret
How to be an exceptional coach
Language: English
Release Date: October 3, 2013
Coaching as a field has mushroomed in recent years. Thousands of new coaches enter the field after only completing short and superficial training programmes. The problem with this is that coaching is not i) something you can simply learn in a short programme ii) a superficial practice.
The...
Organization Development
A Process of Learning and Changing
Language: English
Release Date: January 13, 2015
Master the modern discipline of Organizational Development (OD), and use it to plan and drive effective change. Organization Development, Third Edition is today's complete overview of the OD discipline for managers, executives, administrators, consultants, and students alike. Fully updated to reflect...
The Truth About Managing People
Proven Insights to Get the Best from Your Team
Language: English
Release Date: December 8, 2014
Discover today's quick, practical, proven guide to overcoming "killer" management problems and succeeding brilliantly as a leader! Unlike other management books, The Truth About Managing People, Fourth Edition is 100% practical and completely based on tested evidence, not mere anecdote or...
The Power of People
How Successful Organizations Use Workforce Analytics To Improve Business Performance
Language: English
Release Date: May 19, 2017
Learn from Today’s Most Successful Workforce Analytics Leaders
Transforming the immense potential of workforce analytics into reality isn’t easy. Pioneering practitioners have learned crucial lessons that can help you succeed. The Power of People shares their journeys—and their indispensable...
Project Management Analytics
A Data-Driven Approach to Making Rational and Effective Project Decisions
Language: English
Release Date: November 12, 2015
To manage projects, you must not only control schedules and costs: you must also manage growing operational uncertainty. Today’s powerful analytics tools and methods can help you do all of this far more successfully. In Project Management Analytics, Harjit Singh shows how to bring greater evidence-based...
Firms of Endearment
How World-Class Companies Profit from Passion and Purpose
Language: English
Release Date: January 30, 2003
Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because...
Mastering Risk and Procurement in Project Management
A Guide to Planning, Controlling, and Resolving Unexpected Problems
Language: English
Release Date: August 21, 2014
Master the crucial risk management and procurement tasks that are indispensable to project success! In Mastering Risk and Procurement in Project Management, expert project manager and seasoned professor Wilson addresses every stage of the project where risk management and procurement are relevant,...
It Starts with One
Changing Individuals Changes Organizations
Language: English
Release Date: October 31, 2013
As many as 60% of organizational change initiatives fail. This means that many normally successful, motivated, and determined managers nonetheless struggle to lead change effectively. Most of those leadership failures share a common cause: managers mistakenly believe that organizational change is...
Mind Maps for Business 2nd edn
Using the ultimate thinking tool to revolutionise how you work
Language: English
Release Date: November 18, 2013
Tony Buzan knows more than a little about Mind Maps – after all, he did invent them!
Often referred to as the ‘the Swiss-army knife for the brain’, Mind Maps are a ground-breaking, note-taking and mind-organising technique that has already revolutionised the lives of many millions of...
The Complete Guide to B2B Marketing
New Tactics, Tools, and Techniques to Compete in the Digital Economy
Language: English
Release Date: March 23, 2015
To succeed at B2B marketing today, you must excel across all areas: from getting your message out, to generating demand, to enabling sales teams. New technologies and new techniques make excellence possible. Now, top B2B marketer Kim Ann King brings together all the best practices and tools you need...
Negotiating with Backbone
Eight Sales Strategies to Defend Your Price and Value
Language: English
Release Date: September 21, 2015
B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition definitive guide for every sales pro facing the “procurement buzzsaw” – and it’s just been updated...
Get Up to Speed with Online Marketing
How to use websites, blogs, social networking and more to promote your business
Language: English
Release Date: October 24, 2013
'Not to be part of the social media revolution is to miss out. Jon Reed really gets it and shows you how to join in.'
Suzanne Moore, Columnist, The Guardian
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ONLINE MARKETING – CAN YOUR BUSINESS AFFORD TO BE WITHOUT IT?
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If you want to grow your business,...
Who Stole My Customer??
Winning Strategies for Creating and Sustaining Customer Loyalty
Language: English
Release Date: December 12, 2014
Rebuild customer loyalty, strengthen customer relationships, and leverage the immense power of customer co-innovation! Harvey Thompson's Who Stole My Customer?? is the world's definitive guide to rebuilding customer loyalty: must-reading in C-Suites and top business schools worldwide. That's no surprise:...
by Steve Harrison
Language: English
Release Date: April 8, 2010
Language: English
Release Date: April 8, 2010
Effective creative work is not a nice-to-have, it's a necessity - its the only way youll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you.
In...