Bury Al Arab. Marketing Research Report

Business & Finance, Marketing & Sales
Cover of the book Bury Al Arab. Marketing Research Report by Kathy Morgan, GRIN Verlag
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Kathy Morgan ISBN: 9783656588139
Publisher: GRIN Verlag Publication: February 4, 2014
Imprint: GRIN Verlag Language: English
Author: Kathy Morgan
ISBN: 9783656588139
Publisher: GRIN Verlag
Publication: February 4, 2014
Imprint: GRIN Verlag
Language: English

Research Paper (postgraduate) from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, Western Illinois University, language: English, abstract: Burj Al Arab, one of the world's foremost luxury hotels based in Dubai, is planning to expand its operations in an international market and Indian city Mumbai has been selected for the same. This is going to be a big operation for Jumeirah International, the promoters of the hotel. A strong market entry strategy needs to be selected, which needs to be complemented with an excellent marketing plan. Organisation structure will be chalked out which will show the control over the management and the involvement of partners. Logistics and supply chain are very important in the success of luxury hotel, which will again be a point of focus for Burj Al Arab when entering the Indian market.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Research Paper (postgraduate) from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, Western Illinois University, language: English, abstract: Burj Al Arab, one of the world's foremost luxury hotels based in Dubai, is planning to expand its operations in an international market and Indian city Mumbai has been selected for the same. This is going to be a big operation for Jumeirah International, the promoters of the hotel. A strong market entry strategy needs to be selected, which needs to be complemented with an excellent marketing plan. Organisation structure will be chalked out which will show the control over the management and the involvement of partners. Logistics and supply chain are very important in the success of luxury hotel, which will again be a point of focus for Burj Al Arab when entering the Indian market.

More books from GRIN Verlag

Cover of the book Der Dinopark Münchehagen by Kathy Morgan
Cover of the book Osteoporose - eine noch immer unterschaetzte Krankheit: Entstehung, Behandlung und Vorsorge by Kathy Morgan
Cover of the book Krisenintervention durch den Berliner Krisendienst by Kathy Morgan
Cover of the book Prüfungsangst bei Kindern und Jugendlichen by Kathy Morgan
Cover of the book Réalisation d'une application de gestion du centre Médico-Social de l'Université de Maroua. Application de gestion d'un centre de santé by Kathy Morgan
Cover of the book Consumer Electronics Industry of China by Kathy Morgan
Cover of the book Jesus und seine Frauen by Kathy Morgan
Cover of the book Unterrichtseinheit: Falten einer Muttertagskarte aus Papier (Klasse 1 oder 2) by Kathy Morgan
Cover of the book Freiheit durch Sicherheit? Eine gesellschaftliche Skizze zur Veränderung der Bedeutung von Sicherheit im 21. Jahrhundert by Kathy Morgan
Cover of the book Proposed Free Trade Agreements by Kathy Morgan
Cover of the book Über die weibliche Ehre, sexuelle Doppelmoral und ihren Bezug zur Prostitution by Kathy Morgan
Cover of the book Erziehung im Nationalsozialismus by Kathy Morgan
Cover of the book Geschlechtertypische Sozialisation by Kathy Morgan
Cover of the book Coaching als Instrument der Personalentwickung by Kathy Morgan
Cover of the book Drucken einer Urkunde für Schulungsteilnehmer (Unterweisung Bürokaufmann / -kauffrau) by Kathy Morgan
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy