Author: | Elgar Fleisch, Hubert Österle, Rainer Alt | ISBN: | 9783642565021 |
Publisher: | Springer Berlin Heidelberg | Publication: | June 28, 2011 |
Imprint: | Springer | Language: | English |
Author: | Elgar Fleisch, Hubert Österle, Rainer Alt |
ISBN: | 9783642565021 |
Publisher: | Springer Berlin Heidelberg |
Publication: | June 28, 2011 |
Imprint: | Springer |
Language: | English |
This book proposes a process-oriented model for business networking and the concept of networkability to develop realistic strategies for managing enterprises relationships in the Internet economy. It formulates key success factors and management guidelines which are developed in close co-operation between research and practice.
This book proposes a process-oriented model for business networking and the concept of networkability to develop realistic strategies for managing enterprises relationships in the Internet economy. It formulates key success factors and management guidelines which are developed in close co-operation between research and practice.