Business Strategy

A guide to effective decision-making

Business & Finance, Management & Leadership, Planning & Forecasting, Decision Making & Problem Solving, Management
Cover of the book Business Strategy by The Economist, Jeremy Kourdi, PublicAffairs
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: The Economist, Jeremy Kourdi ISBN: 9781610394772
Publisher: PublicAffairs Publication: May 26, 2015
Imprint: The Economist Language: English
Author: The Economist, Jeremy Kourdi
ISBN: 9781610394772
Publisher: PublicAffairs
Publication: May 26, 2015
Imprint: The Economist
Language: English

The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organized and consequently disastrous. This updated guide looks at the whole process of strategic decision-making, from vision, forecasting, and resource allocation, through to implementation and innovation.

Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy.

But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process.

The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organized and consequently disastrous. This updated guide looks at the whole process of strategic decision-making, from vision, forecasting, and resource allocation, through to implementation and innovation.

Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy.

But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process.

The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.

More books from PublicAffairs

Cover of the book Tragedy in Crimson by The Economist, Jeremy Kourdi
Cover of the book The Two Trillion Dollar Meltdown by The Economist, Jeremy Kourdi
Cover of the book The Culture Map by The Economist, Jeremy Kourdi
Cover of the book Unstoppable by The Economist, Jeremy Kourdi
Cover of the book A Chinaman's Chance by The Economist, Jeremy Kourdi
Cover of the book The Torture Report by The Economist, Jeremy Kourdi
Cover of the book After Such Knowledge by The Economist, Jeremy Kourdi
Cover of the book Fear and Loathing in La Liga by The Economist, Jeremy Kourdi
Cover of the book My Guantanamo Diary by The Economist, Jeremy Kourdi
Cover of the book The Barcelona Inheritance by The Economist, Jeremy Kourdi
Cover of the book The Girl in the Tangerine Scarf by The Economist, Jeremy Kourdi
Cover of the book The Dictator's Handbook by The Economist, Jeremy Kourdi
Cover of the book The Oligarchs by The Economist, Jeremy Kourdi
Cover of the book The Great American Stickup by The Economist, Jeremy Kourdi
Cover of the book Geek Heresy by The Economist, Jeremy Kourdi
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy