Challenges For the Trade in Central and Southeast Europe

Business & Finance, Economics, International
Cover of the book Challenges For the Trade in Central and Southeast Europe by , Emerald Group Publishing Limited
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Author: ISBN: 9781781908334
Publisher: Emerald Group Publishing Limited Publication: October 1, 2013
Imprint: Emerald Group Publishing Limited Language: English
Author:
ISBN: 9781781908334
Publisher: Emerald Group Publishing Limited
Publication: October 1, 2013
Imprint: Emerald Group Publishing Limited
Language: English

This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty programs, e-commerce and retailing strategies. Challenges For Trade in Central and Southeast Europe offers insights that will assist retailers, wholesalers and logistics companies in their decision making, as well as exploring macro topics that consider the effects of trade on the economy as a whole. There is much of value for a broad international readership, including academics, practitioners and policy-makers.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty programs, e-commerce and retailing strategies. Challenges For Trade in Central and Southeast Europe offers insights that will assist retailers, wholesalers and logistics companies in their decision making, as well as exploring macro topics that consider the effects of trade on the economy as a whole. There is much of value for a broad international readership, including academics, practitioners and policy-makers.

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