CMYK 2.0

A Cooperative Workflow for Photographers, Designers, and Printers

Nonfiction, Computers, Application Software, Computer Graphics, Art & Architecture, Photography, Equipment & Techniques, Techniques
Cover of the book CMYK 2.0 by Rick McCleary, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Rick McCleary ISBN: 9780132104609
Publisher: Pearson Education Publication: December 29, 2008
Imprint: Peachpit Press Language: English
Author: Rick McCleary
ISBN: 9780132104609
Publisher: Pearson Education
Publication: December 29, 2008
Imprint: Peachpit Press
Language: English
Twenty years ago, achieving predictable CMYK color on press was a relatively straightforward process. All the partners in the process—photographers, designers, and printers—had clearly defined roles and responsibilities. With the introduction of Adobe Photoshop in 1990, the digital imaging revolution changed all that. Roles suddenly shifted and blurred. Standards disintegrated. The entire process quickly spiraled into a chaotic free-for-all that couldn’t help but leave everyone frustrated as they scratched their heads and wondered, “What’s wrong with my color?”

CMYK 2.0: A Cooperative Workflow for Photographers, Designers, and Printers
has one purpose: to get us all back on the same path to creating predictable color in the RGB-to-CMYK workflow. In a field that often features very strong—and very different—opinions, author Rick McCleary emphasizes the need for cooperation, collaboration, and communication. After first establishing a context for how we all got here, McCleary redefines each partner’s role in the process, demystifies the entire RGB-to-CMYK workflow, and offers a clear, step-by-step guide to achieving predictable color on press. Written with exceptional clarity, CMYK 2.0 presents a highly detailed and thoroughly rigorous approach to CMYK color, and it offers a workflow that all photographers, designers, and printers need—one that works.

The book's companion website provides a collaborative forum of growing resources and information on all things CMYK.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Twenty years ago, achieving predictable CMYK color on press was a relatively straightforward process. All the partners in the process—photographers, designers, and printers—had clearly defined roles and responsibilities. With the introduction of Adobe Photoshop in 1990, the digital imaging revolution changed all that. Roles suddenly shifted and blurred. Standards disintegrated. The entire process quickly spiraled into a chaotic free-for-all that couldn’t help but leave everyone frustrated as they scratched their heads and wondered, “What’s wrong with my color?”

CMYK 2.0: A Cooperative Workflow for Photographers, Designers, and Printers
has one purpose: to get us all back on the same path to creating predictable color in the RGB-to-CMYK workflow. In a field that often features very strong—and very different—opinions, author Rick McCleary emphasizes the need for cooperation, collaboration, and communication. After first establishing a context for how we all got here, McCleary redefines each partner’s role in the process, demystifies the entire RGB-to-CMYK workflow, and offers a clear, step-by-step guide to achieving predictable color on press. Written with exceptional clarity, CMYK 2.0 presents a highly detailed and thoroughly rigorous approach to CMYK color, and it offers a workflow that all photographers, designers, and printers need—one that works.

The book's companion website provides a collaborative forum of growing resources and information on all things CMYK.

More books from Pearson Education

Cover of the book Windows 8.1 Administration Pocket Consultant Essentials & Configuration by Rick McCleary
Cover of the book Level 3: Dr Jekyll and Mr Hyde by Rick McCleary
Cover of the book Project Management by Rick McCleary
Cover of the book To Tweet or Not to Tweet by Rick McCleary
Cover of the book The Second Cycle by Rick McCleary
Cover of the book WebSphere Application Server Administration Using Jython, Portable Documents by Rick McCleary
Cover of the book Microsoft Project 2010 Step by Step by Rick McCleary
Cover of the book Making a Living from Your eBay Business by Rick McCleary
Cover of the book Technical Analysis Plain and Simple: Charting the Markets in Your Language by Rick McCleary
Cover of the book The Hidden Power of Blend Modes in Adobe Photoshop by Rick McCleary
Cover of the book The Practice of System and Network Administration by Rick McCleary
Cover of the book Microsoft System Center Introduction to Microsoft Automation Solutions by Rick McCleary
Cover of the book Brilliant Project Management by Rick McCleary
Cover of the book Microsoft Excel for Stock and Option Traders by Rick McCleary
Cover of the book Capitalism at the Crossroads by Rick McCleary
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy