Co-Create

How Your Business Will Profit from Innovative and Strategic Collaboration

Business & Finance, Marketing & Sales, Consumer Behaviour, Management & Leadership, Management
Cover of the book Co-Create by David Nour, St. Martin's Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: David Nour ISBN: 9781250103031
Publisher: St. Martin's Press Publication: May 9, 2017
Imprint: St. Martin's Press Language: English
Author: David Nour
ISBN: 9781250103031
Publisher: St. Martin's Press
Publication: May 9, 2017
Imprint: St. Martin's Press
Language: English

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?
Most important . . . is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort? That’s the provocative and ultimately earthshaking question David Nour poses. He argues that co-creation is a transformational journey that naturally leads to growth and evolution . . . because it gives birth to shared interests that dwarf anything that existed previously.

In Co-Create, David Nour makes the case that co-creation leads to Market Gravity™, a force that attracts stakeholders to your business because they recognize that many others have also united their interests with yours. It’s the sense—backed by tangible metrics—that this is bigger than any of us imagined . . . except that you imagined precisely such an outcome. That’s the power of co-creation.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?
Most important . . . is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort? That’s the provocative and ultimately earthshaking question David Nour poses. He argues that co-creation is a transformational journey that naturally leads to growth and evolution . . . because it gives birth to shared interests that dwarf anything that existed previously.

In Co-Create, David Nour makes the case that co-creation leads to Market Gravity™, a force that attracts stakeholders to your business because they recognize that many others have also united their interests with yours. It’s the sense—backed by tangible metrics—that this is bigger than any of us imagined . . . except that you imagined precisely such an outcome. That’s the power of co-creation.

More books from St. Martin's Press

Cover of the book The Hurt Artist by David Nour
Cover of the book The Kids' Holiday Baking Book by David Nour
Cover of the book Alice in Chains by David Nour
Cover of the book The Brutal Telling by David Nour
Cover of the book Chasing Doctor Dolittle by David Nour
Cover of the book Rhett Butler's People by David Nour
Cover of the book The Royal Art of Poison by David Nour
Cover of the book Whiter Than Snow by David Nour
Cover of the book 50 Rules Kids Won't Learn in School by David Nour
Cover of the book The Rich Part of Life by David Nour
Cover of the book Demolished by David Nour
Cover of the book From Barcelona, with Love by David Nour
Cover of the book Funk by David Nour
Cover of the book Icing on the Cake by David Nour
Cover of the book Look at This F*cking Hipster by David Nour
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy