Author: | Matthew W. Seeger, Timothy L. Sellnow | ISBN: | 9781119235019 |
Publisher: | Wiley | Publication: | January 22, 2019 |
Imprint: | Wiley-Blackwell | Language: | English |
Author: | Matthew W. Seeger, Timothy L. Sellnow |
ISBN: | 9781119235019 |
Publisher: | Wiley |
Publication: | January 22, 2019 |
Imprint: | Wiley-Blackwell |
Language: | English |
Presents the best practices of crisis communication and emergency risk communication
This book covers crisis communication strategies and focuses on practical applications for effective management. It includes an extensive discussion of best practices in pre-crisis, crisis and post crisis stages. The book pays special attention to the needs of meeting the needs of diverse audiences and communicating in a responsive and responsible way. The principles are appropriate for many kinds of events including earthquakes, tornadoes, hurricanes, tsunamis, epidemics, and pandemics as well as industrial accidents, toxic spills, transportation disasters, fires and intentional events.
In the first chapter, Communication in Times of Trouble introduces the concept of best practices and establishes their relevance for crisis communication and emergency risk communication. A chapter is dedicated to each of the ten best practices. In each chapter, the best practice is described, examples of successful and unsuccessful application of the best practice in both organizational crises and natural disasters/emergencies are provided, advice for practical application is given, and a summary is provided. The concluding chapter details the challenges and opportunities for developing and implementing a response strategy that includes the best practices as a whole.
Communication in Times of Trouble will be of great interest to undergraduate students and practitioners in communication, public relations, public affairs, public information, public health, and emergency management.
Presents the best practices of crisis communication and emergency risk communication
This book covers crisis communication strategies and focuses on practical applications for effective management. It includes an extensive discussion of best practices in pre-crisis, crisis and post crisis stages. The book pays special attention to the needs of meeting the needs of diverse audiences and communicating in a responsive and responsible way. The principles are appropriate for many kinds of events including earthquakes, tornadoes, hurricanes, tsunamis, epidemics, and pandemics as well as industrial accidents, toxic spills, transportation disasters, fires and intentional events.
In the first chapter, Communication in Times of Trouble introduces the concept of best practices and establishes their relevance for crisis communication and emergency risk communication. A chapter is dedicated to each of the ten best practices. In each chapter, the best practice is described, examples of successful and unsuccessful application of the best practice in both organizational crises and natural disasters/emergencies are provided, advice for practical application is given, and a summary is provided. The concluding chapter details the challenges and opportunities for developing and implementing a response strategy that includes the best practices as a whole.
Communication in Times of Trouble will be of great interest to undergraduate students and practitioners in communication, public relations, public affairs, public information, public health, and emergency management.