Corporate Social Responsibility

Challenges, Opportunities and Strategies for 21st Century Leaders

Nonfiction, Reference & Language, Law, Administrative Law & Regulatory Practice, Business & Finance, Business Reference, Business Ethics
Cover of the book Corporate Social Responsibility by , Springer Berlin Heidelberg
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9783642409752
Publisher: Springer Berlin Heidelberg Publication: December 2, 2013
Imprint: Springer Language: English
Author:
ISBN: 9783642409752
Publisher: Springer Berlin Heidelberg
Publication: December 2, 2013
Imprint: Springer
Language: English

In today's global business environment it is no longer acceptable that a corporation does well simply by doing good. It is expected. With increasing pressures from stakeholders to improve the bottom line as well as to be good corporate citizens, business leaders face tough decisions. What social issues should we support? What initiatives should we develop that will do the most good for the company as well as the cause? Do we include social messages in our advertising, encourage our employees to volunteer, do we modify our business practices? How do we integrate a new initiative into current strategies? These and other challenges will continue to face future leaders.

This book provides thoughtful answers to these important questions, and to many more. The book offers suggestions on how to choose among major worthy causes and also how to measure the amount of good achieved both for the recipients and the companies themselves. Of course, all is not only about challenges, there are loads of opportunities that go along with them but it’s only responsible and sustainable leaders who would be able to spot these opportunities. That is the future which awaits 21st century leaders.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In today's global business environment it is no longer acceptable that a corporation does well simply by doing good. It is expected. With increasing pressures from stakeholders to improve the bottom line as well as to be good corporate citizens, business leaders face tough decisions. What social issues should we support? What initiatives should we develop that will do the most good for the company as well as the cause? Do we include social messages in our advertising, encourage our employees to volunteer, do we modify our business practices? How do we integrate a new initiative into current strategies? These and other challenges will continue to face future leaders.

This book provides thoughtful answers to these important questions, and to many more. The book offers suggestions on how to choose among major worthy causes and also how to measure the amount of good achieved both for the recipients and the companies themselves. Of course, all is not only about challenges, there are loads of opportunities that go along with them but it’s only responsible and sustainable leaders who would be able to spot these opportunities. That is the future which awaits 21st century leaders.

More books from Springer Berlin Heidelberg

Cover of the book Contrast Media in Practice by
Cover of the book The Pelvis by
Cover of the book Unified IP Internetworking by
Cover of the book Diabetes-Handbuch by
Cover of the book Energy Balance in Motion by
Cover of the book Hypnosis in Anaesthesiology by
Cover of the book Cortical Projections of the Medial Geniculate Body in the Cat by
Cover of the book Mineral Deposits within the European Community by
Cover of the book Piracy at Sea by
Cover of the book Cotton by
Cover of the book Novel Optical Technologies for Nanofabrication by
Cover of the book Messung der Schallleistung by
Cover of the book Betreuung von Dialysepatienten by
Cover of the book Materials Research with Ion Beams by
Cover of the book Stochastic Simulation and Monte Carlo Methods by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy