Digital and Marketing Asset Management

The Real Story about DAM Technology and Practices

Nonfiction, Computers, Advanced Computing, Management Information Systems, Programming, User Interfaces, Business & Finance, Industries & Professions, Information Management
Cover of the book Digital and Marketing Asset Management by Theresa Regli, Rosenfeld Media
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Author: Theresa Regli ISBN: 9781933820125
Publisher: Rosenfeld Media Publication: August 2, 2016
Imprint: Digital Reality Checks Language: English
Author: Theresa Regli
ISBN: 9781933820125
Publisher: Rosenfeld Media
Publication: August 2, 2016
Imprint: Digital Reality Checks
Language: English

The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.

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