Gamification in Tourism

Designing Memorable Experiences

Business & Finance
Cover of the book Gamification in Tourism by Roman Egger, Paul Bulencea, Books on Demand
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Author: Roman Egger, Paul Bulencea ISBN: 9783739254524
Publisher: Books on Demand Publication: September 16, 2015
Imprint: Language: English
Author: Roman Egger, Paul Bulencea
ISBN: 9783739254524
Publisher: Books on Demand
Publication: September 16, 2015
Imprint:
Language: English
Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book should help tourism providers shift their thinking as to what they can offer in order to cater to the new needs of their guests.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book should help tourism providers shift their thinking as to what they can offer in order to cater to the new needs of their guests.

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