Handbook of Hospitality Marketing Management

Business & Finance, Industries & Professions, Hospitality, Tourism & Travel, Management & Leadership, Management
Cover of the book Handbook of Hospitality Marketing Management by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781136399961
Publisher: Taylor and Francis Publication: November 4, 2009
Imprint: Routledge Language: English
Author:
ISBN: 9781136399961
Publisher: Taylor and Francis
Publication: November 4, 2009
Imprint: Routledge
Language: English

This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry.

The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry.

The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.

More books from Taylor and Francis

Cover of the book Thomas Harriot and His World by
Cover of the book Social Movements by
Cover of the book Gender Equality, Citizenship and Human Rights by
Cover of the book The Divided Democrats by
Cover of the book Soviet Economy Brink Of Reform by
Cover of the book Corporate Power and Ownership in Contemporary Capitalism by
Cover of the book Science and Technology in Central and Eastern Europe by
Cover of the book The Complete Black Book of Russian Jewry by
Cover of the book Central Banking Governance in the European Union by
Cover of the book Enhancing the Quality of Life in Advanced Dementia by
Cover of the book Geopolitics in Late Antiquity by
Cover of the book Thucydides and the Peloponnesian War by
Cover of the book The Educator's Guide To Substance Abuse Prevention by
Cover of the book How to Tell God from the Devil by
Cover of the book The Politics and Strategy of Clandestine War by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy