How To Price A Product Or Service Competitively

Marketing Tips On Product Pricing To Teach You The Best Pricing Strategies So You Know How To Set Prices For Your Products And Services To Be At Par With The Competition

Business & Finance, Human Resources & Personnel Management, Skills, Nonfiction, Computers, Internet, Electronic Commerce, Marketing & Sales, Sales & Selling
Cover of the book How To Price A Product Or Service Competitively by Carlos L. Menus, KMS Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Carlos L. Menus ISBN: 1230000022524
Publisher: KMS Publishing Publication: October 7, 2012
Imprint: Language: English
Author: Carlos L. Menus
ISBN: 1230000022524
Publisher: KMS Publishing
Publication: October 7, 2012
Imprint:
Language: English

If you are trying to sell something on the Internet, pricing your services/ products would be one of the most important decisions you will undertake. The pricing of your products or services will play a huge determining role on how long you can survive in the market.

One key thing to keep in mind is that the Internet provides thousands of alternatives to the customers. Therefore, in order to appeal to customers your pricing needs to be at par with, or even be a better bargain than, the competition.

Setting a price for your product or service is not as simple as randomly picking a good number you feel lucky about and then setting it as that. You will need to look at making a profit and then mark your price more than your cost but lower than the price your customers expect to pay for your service.

There are elaborate pricing plans that you should understand and be able to work with. What pricing plan you want to work with would depend on your business model.

You need to acquire a clear cut idea about your market demand and competition. You have to pinpoint a consumer group to begin with and then estimate how much they would be willing to pay for your services or products. To what extent can you push it? How often do you need to review the prices?

This book will give you the fundamentals on the following:

·         Pricing strategies that improve profit
·         Price skimming as a pricing strategy
·         Psychological pricing
·         Market penetration pricing
·         Promotional pricing            
·         Competitive pricing            
·         Value based pricing            
·         Offering discounts as part of your pricing strategy            
·         Alternative pricing strategies            

Plus more marketing tips and strategies to help you set the winning price!

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

If you are trying to sell something on the Internet, pricing your services/ products would be one of the most important decisions you will undertake. The pricing of your products or services will play a huge determining role on how long you can survive in the market.

One key thing to keep in mind is that the Internet provides thousands of alternatives to the customers. Therefore, in order to appeal to customers your pricing needs to be at par with, or even be a better bargain than, the competition.

Setting a price for your product or service is not as simple as randomly picking a good number you feel lucky about and then setting it as that. You will need to look at making a profit and then mark your price more than your cost but lower than the price your customers expect to pay for your service.

There are elaborate pricing plans that you should understand and be able to work with. What pricing plan you want to work with would depend on your business model.

You need to acquire a clear cut idea about your market demand and competition. You have to pinpoint a consumer group to begin with and then estimate how much they would be willing to pay for your services or products. To what extent can you push it? How often do you need to review the prices?

This book will give you the fundamentals on the following:

·         Pricing strategies that improve profit
·         Price skimming as a pricing strategy
·         Psychological pricing
·         Market penetration pricing
·         Promotional pricing            
·         Competitive pricing            
·         Value based pricing            
·         Offering discounts as part of your pricing strategy            
·         Alternative pricing strategies            

Plus more marketing tips and strategies to help you set the winning price!

More books from KMS Publishing

Cover of the book Apply Your Online Influence Through Podcasting and Video Blogging by Carlos L. Menus
Cover of the book Escape To Sea Via Cruise Travel by Carlos L. Menus
Cover of the book Everyone’s A Money Manager by Carlos L. Menus
Cover of the book Enjoying San Diego’s Magnificence by Carlos L. Menus
Cover of the book Transform Your Bad Habits To Better Behavior Patterns by Carlos L. Menus
Cover of the book 49 Brilliant Tips To Get Beautifully Sparkling, White, Teeth Ever by Carlos L. Menus
Cover of the book Treat The Threat Of Bed Bugs by Carlos L. Menus
Cover of the book Traveling Europe by Carlos L. Menus
Cover of the book A New Pet Cat To Care For by Carlos L. Menus
Cover of the book Seeing The Need For Health Insurance Plans by Carlos L. Menus
Cover of the book Learning Easy Chinese by Carlos L. Menus
Cover of the book NLP And Hypnosis Basic Guide by Carlos L. Menus
Cover of the book Kids ABC For All Kinds Of Birds by Carlos L. Menus
Cover of the book Making Exercising At Home A Habit by Carlos L. Menus
Cover of the book Buying The Perfect Boat Handbook by Carlos L. Menus
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy