Innovative Solutions For Competitive Advantage In Business: Profitable Inspiration for Entrepreneurs & Business Executives
Business & Finance, Management & Leadership, Planning & Forecasting, Career Planning & Job Hunting, Small Business
| Author: | Dr.YKK | ISBN: | 9781476298177 |
| Publisher: | Dr.YKK | Publication: | May 2, 2012 |
| Imprint: | Smashwords Edition | Language: | English |
| Author: | Dr.YKK |
| ISBN: | 9781476298177 |
| Publisher: | Dr.YKK |
| Publication: | May 2, 2012 |
| Imprint: | Smashwords Edition |
| Language: | English |
This book is specifically written for entrepreneurs and business executives who believe in the power of ideas as profitable inspiration for their business. It serve as an action-oriented stimulus for entrepreneurial thinking and reflection. A unique creative feature of this book every chapter consists of two parts. The first part is Creative Business Challenge and the second part is Innovative Business Solutions.
Details are below:
Part1 : “Creative Business Challenge” deals with real business issues or opportunities. They cover a wide spectrum of businesses from family-owned small enterprises to international corporations. You may like to like to take the challenge to solve these problems yourself and then compare your solutions with those in Part 2 of the chapter.
Part 2 : “Innovative Business Solution” is story on how the problems described in Part 1 have been successfully solved. All the stories are based on real business solutions. However, I have taken the creative liberty to re-enact what might have actually happened. The names of people and companies mentioned in the stories are therefore strictly the products of my imagination.
The purpose of this book is two-fold – to make the stories more interesting and to embed creative thinking principles in these stories for you to discover them yourself. Thus reading this book is a creative business challenge for you. There are spaces for you to fill in your personal discovery of creative thinking principles, and your reflection on how you may apply these principles in your business.
If you wish to learn more about creativity principles and the three primary creativity techniques , please refer to my earlier book: You Are Creative -Let Your Creativity Bloom.
I welcome your feedback and will acknowledge the sharing of your experience and thoughts with me. A personally autographed book will be sent to you should any of your feedback be used in my new book – Innovative Solutions For Competitive Advantage In Business Vol. 2 I will be writing articles and several more books on creativity in business. If you wish to be on my mailing list of articles and news of my latest books please email me at [email protected] or [email protected] .
This book is specifically written for entrepreneurs and business executives who believe in the power of ideas as profitable inspiration for their business. It serve as an action-oriented stimulus for entrepreneurial thinking and reflection. A unique creative feature of this book every chapter consists of two parts. The first part is Creative Business Challenge and the second part is Innovative Business Solutions.
Details are below:
Part1 : “Creative Business Challenge” deals with real business issues or opportunities. They cover a wide spectrum of businesses from family-owned small enterprises to international corporations. You may like to like to take the challenge to solve these problems yourself and then compare your solutions with those in Part 2 of the chapter.
Part 2 : “Innovative Business Solution” is story on how the problems described in Part 1 have been successfully solved. All the stories are based on real business solutions. However, I have taken the creative liberty to re-enact what might have actually happened. The names of people and companies mentioned in the stories are therefore strictly the products of my imagination.
The purpose of this book is two-fold – to make the stories more interesting and to embed creative thinking principles in these stories for you to discover them yourself. Thus reading this book is a creative business challenge for you. There are spaces for you to fill in your personal discovery of creative thinking principles, and your reflection on how you may apply these principles in your business.
If you wish to learn more about creativity principles and the three primary creativity techniques , please refer to my earlier book: You Are Creative -Let Your Creativity Bloom.
I welcome your feedback and will acknowledge the sharing of your experience and thoughts with me. A personally autographed book will be sent to you should any of your feedback be used in my new book – Innovative Solutions For Competitive Advantage In Business Vol. 2 I will be writing articles and several more books on creativity in business. If you wish to be on my mailing list of articles and news of my latest books please email me at [email protected] or [email protected] .
